Stage: 1 2 3 4
KNOWLEDGE || BUSINESS SKILLS || PR PLANNING || PR IMPLEMENTATION
Organise and chair meetings
Present effectively in a variety of situations
Motivate and supervise a team
Assist with team performance appraisals
Negotiate effectively
Liaise with associated disciplines including: marketing; general management; City; legal and financial advisors
Set and manage budgets
Understand and analyse financial data
A Guide to Public Relations Education and Training
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